SEO – Over 30% of consumers click on the first organic listing when they type a search query into a search engine such as Google. Achieving that top spot, or even just listing on the first page, is therefore a high priority for any business because it offers increased brand awareness, site traffic, and potential sales
If your website is buried on page 2 or 22, nobody can find you. Your potential customers shop elsewhere. You need to get noticed. You need to climb the rankings. You need to get on the first page of search engines.
QoreSeed Developments has been helping businesses just like yours for years. We know how to create a web site that gets results. And if you’ve already got a site, we know how to give it a makeover so it seriously gets noticed.
We don’t inflate our rates, meaning that we can construct accessible packages and ongoing campaigns for any budget.
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Unlike other companies, we are confident in our digital marketing capabilities. We prove to you that our campaigns get results, rather than trapping you with long-term fixed contracts.
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Choosing QoreSeed Developments is choosing to work with real people, not robots. Our team is only ever a phone call away if you need assistance.
Complete transparency of the process is what we do best. Each month, you’ll be sent a tailored report which gives you the tangible data of how your campaigns are tracking.
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Our comprehensive SMM strategy ensures increase in conversions from different social media sites.
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QoreSeed Developments takes pride in getting results. Any business investment should be approached with ROI in mind, and we will guide you through the steps to get the maximum return.
Learn MoreSo how exactly can a business improve their rankings for search terms relevant to their business? Welcome to the fiercely competitive and intricate world of SEO.
Search engine optimisation, or SEO, incorporates a series of processes with the ultimate goal of increasing organic search engine page rankings (SERPs). It involves the combination of both on-page and off-page techniques. On-page factors are elements such as good design, engaging multimedia content which seamlessly integrates relevant keywords, links, tags and descriptions. By contrast, off-page SEO considers elements which are external to your website but can still have a significant impact on how your website performs. Here we are talking about factors such as social media efforts, blogs, reviews, and external link building.
There are no shades of grey
Not all SEO efforts are treated equally, and some short-cuts are heavily penalised. These frowned-upon methods, labelled ‘black hat’ techniques, may have experienced some success a decade ago, but with every algorithm update comes a more rigid penalty system. Search engines are getting better and better at delivering users the content that they want to see, and so trying to cheat the system is not going to get you very far. Common black hat techniques include keyword stuffing, invisible text and page swapping. These methods are often favoured by businesses desperately looking for a quick fix for their online marketing, but in reality it is a long term procedure which requires energy, resources and plenty of patience. Combine a little common sense with ongoing, in-depth research about ‘white hat’ practices and you will be rewarded.
Regularly refreshing your content is a great way to reliably boost your rankings. As a general rule, new text-based content, such as articles, blogs and newsletters, should be created weekly. Image or video-based content needs refreshing monthly, while your entire website has an expected lifespan of three years or so. On an annual or bi-annual basis, you may like to revisit your site design and consider any technological advancements which may improve it.
It may sound like a lot of work, and it is. Google algorithms use over 200 factors when considering how they rank results, and every year or so the algorithm is revamped so SEO teams almost have to start from scratch. What makes it even trickier, is that the exact algorithm is never revealed, and so it is a matter of trial and error, information sharing and interpreting webmaster tools to determine the most successful strategies. This means that every SEO company in is going to have slightly different ideas of the best way forward. At QoreSeed Developments, we believe that a consistent, integrated, and tailored method brings about the most promising results over time, and can be significantly supplemented with an equally well-researched SEM strategy. We take the guess work out of SEO by utilising tried and tested experience, advanced analytic and research tools, and providing monthly informative reports to our clients which demonstrate measurable success.
